Venmo
General Assembly Project
Venmo is a P2P (peer to peer) mobile payment application that allows users to transfer money to one another, in a quick and convenient way for every occasion, whether it's splitting a bill amongst friends, make purchases from private sellers, or to simply send friends money Venmo is a very convenient application for their users as it allows users to transfer fund directly from one bank to another with no discretions.I worked in a team with two other UX designers to design and integrate a new feature in Venmo, the donation feature.
Scope of Work
Incorporate a feature into the existing Venmo’s interface that would allow users to send money through Venmo to causes they care about, as well as allow users to start their own fundraisers or campaigns and be able to share with their friends.
Role
UX|UI Designer
How might we provide connected e-money users with a convenient and secure way to donate and fundraise?
Research
Through a series of user interviews we collected these key insights on what prevented our users from, finding the organization they wanted to contribute too, where they can make their contributions, finding a trusted platform to make their contributions and a fast and easy way to make their contributions.
Personas
With our insights gathered from all of our research, we created two personas, to represent each of our target audience.
